Fleksa direct online ordering keeps the 25–30% DoorDash, Uber Eats, Grubhub would take, while still letting you run on those platforms for new-customer discovery. 0% commission on direct orders. Bundled with POS, KDS, and a restaurant website.
Last reviewed: 2026-05-07
Houston's restaurant scene is a global food capital — Tex-Mex institutions, Vietnamese in Bellaire, BBQ across the Heights, modern American in Montrose, and one of the strongest fine-dining scenes in the South. Texas tax + alcohol licensing add operational complexity; Houston's sprawl makes delivery zones especially important. Houston's geographic sprawl means delivery is non-negotiable — DoorDash and Uber Eats dominate share, with effective commission at 25–30%. Fleksa direct ordering recovers that margin while keeping platforms running for Houston-wide discovery.
Effective commission lands at 25–30% per order including base commission, marketing fees, and per-order surcharges. For a Houston restaurant doing $30k/month in third-party volume, that's $7,500–$9,000/month in fees. Fleksa direct ordering at 0% commission recovers most of that within months of launch.
No — DoorDash, Uber Eats, Grubhub own the discovery layer in Houston. Diners search those apps first. The right strategy: stay on third-party for new-customer acquisition, drive repeat orders to direct via post-order outreach (thank-you SMS, flyer in the bag). Most restaurants migrate 30–60% of repeat volume to direct within 6 months.
Fleksa Essentials at $99/month includes online ordering, POS, KDS, reservations, and a website. No per-order commission — just card processing at your processor's rate (typically 2.4–2.9%). Setup is free.
Yes — configurable delivery radius by ZIP/postcode or distance, scheduled pickup time slots, address validation against local postal data. Common across multi-location operators setting per-location radius rules.
Fleksa's direct checkout converts at parity — same speed, same payment options (Apple Pay, Google Pay, card, PayPal), same address-autocomplete UX. Restaurants that lose conversion when migrating off third-party usually do so because they don't drive repeat customers to direct; Fleksa's loyalty hooks fix that.
Same day for the ordering page on a Fleksa subdomain. 1–2 days to point your custom domain. Menu import takes 30 minutes if you have a CSV; we offer concierge import if not.
Yes — multi-language menus are supported natively. Customers see the page in their browser language; URL structure preserves SEO across languages.
Fleksa includes loyalty hooks — points, repeat discounts, post-order SMS — designed specifically to migrate third-party first-time customers to direct repeat buyers. The math: every repeat order shifted to direct recovers 25–30% commission permanently.
Book a 15-minute walkthrough or start with our published pricing — no sales call required.