MARKETING AUTOMATION

Restaurant marketing automation built on real POS data.

Email, SMS, loyalty, win-back, and gift cards — powered by every order that hits your POS. Bring more guests back, on autopilot.

Email + SMS in one toolLoyalty + gift cards built inReal revenue attribution
Restaurant marketing automation dashboard: email, SMS, loyalty, and audience analytics — built on real POS data.
Fleksa operator dashboard with sales data feeding marketing segmentation.
EMAIL & SMS CAMPAIGNS

Built on your real POS data.

Every order, every reservation, every QR table flow into one customer database. Build segments in seconds: lapsed customers, top spenders, lunch-only diners — and send a campaign that lands. Beautiful, mobile-first templates designed for restaurants, not for software companies.

Customer activity flowing into automated win-back and loyalty campaigns.
LOYALTY & WIN-BACK

Automate the work, keep the warmth.

Set a rule once — "hasn't ordered in 30 days" — and Fleksa sends a personalised offer. Birthdays, first-order anniversaries, loyalty milestones, all on autopilot. Points accrue across online, pickup, delivery, dine-in, and Order-with-Google. Real revenue, zero ongoing work.

Branded mobile experience with gift card balance and push notifications.
GIFT CARDS & PUSH

One balance. Every channel.

Sell branded gift cards on your website — redeemable at the POS, on online orders, and at the QR table. Push notifications go straight to your branded restaurant app for daily specials, flash promos, or order status. No third-party gift card processor, no separate push tool.

Performance dashboard tying marketing campaign sends to attributed restaurant orders.
PERFORMANCE ANALYTICS

Open rates are nice. Revenue is the metric.

Every campaign is measured against actual orders attributed to it — not just opens and clicks. ROI, revenue per recipient, repeat-order lift, segment-by-segment. Decide what to keep running with real numbers, not vibes, and see results within hours of a send.

HOW IT WORKS

Live in 30 minutes. Growing on day one.

01

Connect your customer data

Every order, reservation, and QR table flows in automatically — no CSV uploads, no copy-paste. Your customer list is live the moment Fleksa goes live.

02

Build a segment in seconds

Drag-and-drop rules: "hasn't ordered in 30 days," "spent over €100 last month," "birthday in 7 days." Segments update automatically as guests behave.

03

Send and measure

Campaigns go out via email, SMS, and push. ROI shows up in the dashboard within hours — measured against real orders, not opens and clicks.

WHO IT'S FOR

Built for the way restaurants actually run.

Independents

Replace Mailchimp, a loyalty plugin, and a gift card processor with one tool. Fewer logins, fewer monthly fees, and one customer database that everything writes back to.

Multi-location

Cross-location customer database. Promote one location's specials to another's customers, run brand-wide campaigns, and see per-store performance side-by-side.

Fine dining

Pre-stay reminders and post-visit thank-yous. Birthday champagne offers, anniversary invitations, and quiet VIP segments only your sommelier sees.

Catering & events

Anniversary campaigns and corporate retargeting. Catch repeat office orders, weekend party planners, and the holiday season before competitors do.

COMPARISON

How Fleksa stacks up.

FleksaMailchimpKlaviyoMarsello
POS-data integration
Native, real-time
Manual CSV
App connector
POS app required
Restaurant templates
Built for restaurants
Generic
E-commerce first
Limited
SMS included
Yes — EU + US
Add-on
Add-on
Add-on
Loyalty included
Built in
Gift cards included
Built in
Add-on
DACH GDPR & DPA
EU-hosted, AVV included
US-based
US-based
Limited DACH support
Revenue attribution
Tied to real POS orders
Opens & clicks
E-commerce orders only
Loyalty redemptions only

“Win-back campaigns alone added €12k/month in repeat orders. We replaced Mailchimp, a loyalty plugin, and a gift card processor with one tool.”

Owner, Restaurant Namaste — Aschaffenburg DE

0%
Campaign open rate
0
Guests reactivated / month
0
Avg revenue per reactivated guest

Marketing automation bundled on flat monthly plans — no per-send fees, no surprise usage bills.

See plans

Restaurant Marketing FAQ

Everything you need to know about Fleksa's marketing tools

No. Fleksa includes built-in email and SMS campaigns powered by your real customer list — every order, every reservation, every check-in feeds into the same database. No CSV exports, no double-paying for Mailchimp.

Yes. Set a rule like "hasn't ordered in 30 days" and Fleksa will trigger a win-back email or SMS with a personalized offer. Same for birthdays, first-order anniversaries, and loyalty milestones.

Yes. Loyalty points accrue on every order — online, pickup, delivery, dine-in, even Order-with-Google — and customers redeem at checkout. No separate loyalty app to install, no monthly fee from a third-party plugin.

Yes. Fleksa supports SMS campaigns across the EU and US, with GDPR-compliant opt-in flows. Phone numbers are captured at the first order with explicit consent and customers can opt out from any message.

Yes. Gift cards purchased on your Fleksa site are redeemable at the POS, on online orders, and at QR table ordering — one balance, all channels. No third-party gift card processor, no reconciliation headaches at month end.

Generic tools like Klaviyo or Mailchimp don't know that table 4 just ordered pad thai or that a regular hasn't visited in 6 weeks. Fleksa does — because it's the same system that runs your POS. Every campaign is built on real order data, not guesses, and every send is attributed back to actual revenue.

Yes. Every campaign reports revenue per recipient, repeat-order lift, and ROI — measured against actual orders attributed back to the send, not just opens and clicks. You see in hours, not weeks, which campaigns are worth running again.

Yes. Fleksa is built in Germany on EU infrastructure. Customer data is stored in the EU, opt-ins are explicit and logged, and every guest can request export or deletion in one click. Your DPA is included with every plan.

See what you keep when you go direct.

Move every order onto your own website, app, and QR table — 0% commission, your data, your guests. Move the slider to see what that is worth on your numbers.

  • 0% commission on direct orders
  • Live in 30 minutes — no hardware lock-in
  • TSE & GDPR compliant out of the box

Flexible plans • Guided onboarding • Dedicated support

How much are aggregators costing you?

30
$25
Estimated Loss

Annual Commission Lost to Aggregators

$82,125

Based on a standard 30% commission rate.